Other firms have fees. We have a charge. The difference... One has value.

Many financial advisory firms that call themselves "fiduciaries" charge clients a 1% advisory fee, only to invest those clients’ retirement savings in mutual funds that may carry another layer of fees. To us, that means clients are paying twice—and we don’t believe that’s acceptable.

 

We build portfolios for our clients using individual stocks that we research ourselves. We don’t view stocks simply as tickers moving up and down on a screen—we view them as ownership in real businesses.

Our investment process begins with developing a clear thesis for each company, with a strong emphasis on minimizing the risk of permanent capital loss. From there, we continuously track that thesis, studying the business, its financials, management, competitive position, and the factors that could either strengthen or challenge our original investment case. We want to understand the companies we own as thoroughly as if we worked there ourselves.

Just as importantly, we translate that research from complicated financial language into clear, understandable terms for our clients. This depth of research allows us to confidently select and monitor investments ourselves rather than simply handing our clients’ money to another money manager who charges an additional fee.

During each earnings season, we provide clients with quarterly video updates explaining how each investment thesis is progressing. Some clients love watching every minute; others prefer to leave the research to us. Either approach is perfectly fine.

Ultimately, all of this research serves a larger purpose: constructing a portfolio consistent with each client’s risk tolerance, desired long-term rate of return, and financial goals.